6 symbolic elements composing Woongjin’s new CI mean “Endless Love”, Woongjin’s management philosophy. The symbol each of which represents work, society, change, organization, challenge and customer has familiar shape which anyone can understand easily.
Mind of Love and Love Again Endless Love
- 1. Love for Work
- It represents people who work actively and happily focusing on the key point of work with aggressive targets.
- 2. Love for Organization
- It expresses corporate culture weighing with cooperation and fairness as one unity.
- 3. Love for Change
- It means that growth of a sprout starts from change and represents management philosophy seeking growth through changes.
- 4. Love for Society
- It means that growth of a sprout starts from change and represents management philosophy seeking growth through changes.
- 5. Love for Challenge
- It means pursuit of higher ideals through challenges, not satisfied with the past.
- 6. Love for Customer
- It shows positive and enthusiastic customer-oriented service through human love.